A Digital Culture of Success

team working

Helping Others Grow Is What Drives Us

At WSI, we believe marketing is more than just metrics and strategies — it’s about people. Our culture is built on trust, purpose, and the shared goal of helping others succeed. Whether we’re supporting a community bank, coaching a leadership team, or launching a new website, we approach every project with the same mindset: how can we unlock potential and create real, lasting value?

We’re proud to be part of a global network of digital marketers who support one another like family — always learning, sharing, and showing up for the people we serve.

compass

The WSI Culture

Rules We Live By And Work By

WSI’s team culture is fueled by passion, community, and an unwavering belief in what we do. We show up each day with curiosity, creativity, and a desire to help our clients — and each other — grow. We believe in doing great work, having fun while we do it, and treating every relationship with respect and care. When you work with WSI, you’re not hiring a vendor. You’re gaining a true partner.

Our Mission

Unlocking a world of possibility for those we serve.

Every business has untapped potential. Our mission is to find it — and help you use it to grow. Whether that’s through better digital strategy, a smarter website, or more aligned messaging, our goal is to leave your organization better off than when we started. That’s what drives us — and why we love what we do.

eric and a crowd

elle mark and madison

Our Core Values

We Are Experts, We Have Confidence in Our Banking and Digital Marketing Knowledge
We Are Transparent, Because We Don’t Like Secrets
We Are Adaptable to Change, and Doing What’s Necessary to Meet Our Customers' Needs
We Are Innovative, Empowering You to Be A Leader in Your Fast-Paced Environment
We Are Collaborative, We’re Not Here to Work For You, We Are Here to Work With You

If our approach resonates with you, we’d love to learn more about your goals.

Let’s Build Something Purposeful Together.

Schedule a conversation

Here are a few testimonials from our happy customers

"When the bank needed to update our website and take the next step in our evolution, we selected WSI to be our strategic partner. Together with his talented team of digital professionals, Eric not only led us through the process..."

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Craig Cumberworth - President, Andover Bank
"I continue to work with WSI because they understand the challenges community banks face. Whether I am looking for high- level strategic insight or someone that understands the nuts and bolts of getting something accomplished from a digital perspective, I know I can trust WSI..."

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Chad Montgomery, Marketing Director - First Bank of Berne
"Working with WSI doesn't even feel like work. It's a comfortable, professional partnership that has yielded great things for our bank. The expertise, competency and reliability of everyone at WSI is amazing! They are always willing to help, and they genuinely want the very best for their clients..."

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Deanne Murdoch, IT/Marketing Director - Thumb Bank & Trust